How You Doin'? You're Fired!
September 10, 2004

Must-See Thursday nights are back as NBC finally helped fill the void left in all of our hearts since "Friends" said goodbye last season. And if the hilarious half hour of "Joey" wasn't enough, we also got to hear Trump state his infamous catchphrase once again. Oh yes, it was a good night of TV.

After a summer of speculation, LeBlanc proved he could grab huge ratings even without his "Friends," as "Joey" pulled in 18 million fans for the series premiere. "I feel like somebody up there likes me," Matt admitted. "It's been all really good stuff happening one after the other. I'm kind of waiting for the roof to cave in."

And "Extra's" proud to say that our own Ethan Erickson played a part in the smash hit, playing an actor who steps into one of Joey's acting roles. "The buzz in Hollywood seems to be right on the money most of the time, and there has been a buzz, it seems, about this show," Ethan said.

NBC Entertainment President Kevin Reilly told us this morning that "Joey's" new LA beginnings are a good omen for the network: "It was the highest rated show on any network in eight years at eight o'clock, with our young audience."

And "Joey" wasn't the only good news for NBC -- the King of New York was also back in business, as Donald Trump opened up the boardroom for season two of "The Apprentice." More than 14 million people tuned in to see the new batch of wannabe entrepreneurs split into two teams and create a new toy.

Team Apex's winning car design spelled doom for Rob, who blamed his failure to being underutilized on the project, but seemed in good spirits when we talked to him this morning, as he imitated The Donald's voice, saying, "It's the biggest and the best show in the world. Five hundred million, billion people applied."

Team Apex's toy, the Morph Machine, will be on store shelves next year for about $30.

So while Thursday night may have meant so long for Rob, we're sure NBC is counting on many more happy returns from "Joey" and "The Apprentice."


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