J-Lo Lingerie: Making Fashion Hot
From music videos to the red carpet, Jennifer Lopez is the epitome of style. Now, only "Extra" has the singer/ actress/ CEO talking about her latest passion -- her clothing line.
"We really have something special and unique," Lopez tells us. "We do young, chic, urban sportswear."
And, not surprisingly, her line is certainly sexy. The lucrative J-Lo line has been a big success, and includes everything from outerwear to swimwear, handbags to perfume. But now, Lopez is adding lingerie to the mix.
"We've grown a lot. I'm proud of the product," Lopez says. "If I’m feeling a certain style, I try to incorporate that into the line."
Lopez’s success is largely in part due to her hands-on approach -- including handpicking a Lopez look-a-like, beautiful Anna Beatriz, to kick off the sexy campaign.
"I love that she's Latin, obviously," Lopez tells us. "She has an edge that’s young and street and urban."
But don't expect the cutting edge collection to stop here. Says Jennifer: "People will be surprised at where we’re going and where we’re headed."
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